BUSINESS
12 STRATEGIC DOCUMENTS A BUSINESS SHOULD HAVE
1. Business Plan: A comprehensive document outlining the goals, objectives, strategies, and action plans for the business. It serves as a roadmap for the company’s growth and development.
2. Marketing Plan: A detailed document outlining the marketing strategies, tactics, and channels that the business will use to reach its target audience and achieve its sales goals.
3. Financial Plan: A document outlining the financial goals, projections, budgets, and strategies for managing the company’s finances effectively.
4. Strategic Plan: A long-term planning document that outlines the overall strategy and direction of the business, including growth opportunities, competitive positioning, and risk management strategies.
5. Human Resources Plan: A plan outlining the company’s human resource strategies, including recruitment, training, performance management, and employee development.
6. Risk Management Plan: A document outlining the risks the business faces and the strategies and procedures in place to mitigate those risks.
7. Crisis Communication Plan: A plan outlining how the company will communicate with stakeholders, customers, and the public in the event of a crisis or emergency situation.
8. Business Continuity Plan: A plan outlining the strategies and procedures that the business will enact to ensure operations continue in the event of a disruption or disaster.
9. Intellectual Property Protection Plan: A plan outlining the strategies for protecting the company’s intellectual property, including trademarks, patents, copyrights, and trade secrets.
10. Compliance Plan: A plan outlining the company’s strategies for ensuring compliance with relevant laws, regulations, and industry standards.
11. Customer Communication Strategy: A document outlining how the business will communicate with customers, through various channels such as email, social media, and phone.
12. Sales Incentive Program: A document outlining the incentives and rewards offered to sales teams for meeting or exceeding sales targets, encouraging motivation and performance.
