DIFFERENCE BETWEEN MARKETING AND ADVERTISEMENT
PURPOSES While marketing and advertising share the ultimate goal of boosting sales and profitability, they tend to deviate in the ways they accomplish this. Here is a breakdown of the purpose and goals of marketing vs advertising: Marketing Lead generation.New customer acquisition.Customer retention.Maintaining consistent branding. Managing and creating upsell and cross-sell opportunities.Product development. Tracking the […]
Acting Police IG Vows Tight Security for Thursday Planned Nationwide Protests
Acting Police Inspector General (IG) Gilbert Masengeli has emphasized the National Police Service’s (NPS) preparedness to maintain peace across Kenya as Gen Z protesters plan another round of anti-government demonstrations on Thursday, labeled ‘#NaneNanematch’. Speaking at the Embakasi Administration Police Training College (APTC) on Tuesday after discussions with regional police chiefs, Masengeli indicated that security […]
Shehu Sani, a former Kaduna Central Senator, on Tuesday highlighted the only possible way to impeach Senate President, Godswill Akpabio.
Sani said a senator must initiate Akpabio’s impeachment by consulting his colleagues and garnering enough numbers to push for his impeachment. He, however, warned that such a senator would be suspended till the next election if the move fails. Posting on X, Sani wrote: “Removing Akpabio is only possible if a Senator consults his colleagues […]
A Philanthropist’s Transformative Impact: Hon. Abdisirat Khalif Ali Uplifts the Murule Community
In an era where political clout often overshadows genuine service, Hon. Abdisirat Khalif Ali stands as a resplendent beacon of hope for the Murule community. Despite not being an elected member of Parliament, his unwavering commitment to the betterment of his community is undeniable. At the forefront of Hon. Abdisirat’s laudable endeavors is his investment […]
Man United winger Antony has emerged as a top target for Saudi Arabian club Al-Nassr, sources have told Football Insider.
The mega-rich Saudi Pro League club have switched their attention to the Brazil international after failing to agree on a deal for Barcelona winger Raphinha. The club are in the market for a winger this summer, and have registered their interest in a deal ahead of the 31st August cut-off. The 20-time champions are willing […]
Enzo Maresca has slammed the Premier League rules which have seen it become more favourable to sell academy players.
The Chelsea head coach believes it is not a specific problem the Blues suffer and instead a wider issue. Premier League profit and sustainability rules (PSR) have seen clubs in recent seasons work had to remain within the financial confines laid out. In June, that saw a number clubs choose to sell players developed by […]
Chelsea has seemingly shifted gears in their transfer strategy, officially stepping back from their chase for Victor Osimhen and gearing up to unveil the signing of Omorodion.
Chelsea’s quest for Italian Serie A star and Nigerian sensation Victor Osimhen has been ongoing for some time. However, their latest bid for the tenacious Super Eagles striker has fallen short of Napoli’s asking price. This recent development from the West London club may indicate a potential halt in their chase for the 2023 CAF […]
US Elections: Kamala Harris to name running mate today
Kamala Harris will name her running mate as soon as Monday, as she prepares for a tour of US battleground states aimed at turning excitement over her presidential bid into durable support that can power her to victory. All paths to the White House run through a handful of swing states, and Harris will kick […]
I’d be virgin if I wasn’t singing’ – Ed Sheeran
Famous English singer, Ed Sheeran has shared how being a musician affected his sexual life. The 33-year-old multiple Grammy-winning singer said he would have been a virgin if he wasn’t singing. He stated this in a recent video message shared via his Instagram account. “If I wasn’t a musician, I’d be a virgin,” he shared. […]
Paul Okoye blasts Joe Igbokwe over his comment on P-Square’s split
Popular singer and half of the defunct P-Square, Paul Nonso Okoye, aka Rudeboy, has blasted All Progressives Congress, APC, chieftain, Joe Igbokwe over his comment on the group’s split. Blaze 91.5 FM recalls that Paul Okoye recently confirmed that P-Square has broken up again barely three years after they reunited in 2021 after they split […]